BlueStone Jewellery & Lifestyle Ltd. IPO
BlueStone Jewellery IPO is a book-built issue of ₹1,540.65 crore, consisting of a fresh issue of 1.59 crore equity shares worth ₹820.00 crore and an offer for sale of 1.39 crore shares aggregat ...
The basis of allotment is expected to be finalised on August 14, 2025. The shares are proposed to be listed on both BSE and NSE, with a tentative listing date of August 19, 2025.
The price band for the IPO is set between ₹492 and ₹517 per share. The lot size for retail investors is 29 shares, requiring a minimum investment of ₹14,268. For sNII, the minimum application is 14 lots (406 shares) amounting to ₹2,09,902, while bNII investors need to apply for 67 lots (1,943 shares) with a total investment of ₹10,04,531.
Axis Capital Limited is acting as the book-running lead manager, and Kfin Technologies Limited is the registrar for the issue. For complete details, refer to the BlueStone Jewellery IPO RHP.
Read moreIPO Timeline
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11 Aug 2025Bidding Starts
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13 Aug 2025Bidding Ends
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14 Aug 2025Allotment Finalization
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18 Aug 2025Refund Date
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18 Aug 2025Demat Date
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19 Aug 2025Listing Date
BlueStone Jewellery & Lifestyle Ltd. IPO Financial Result in crore
| Year | Asset | Revenue | Profit |
|---|---|---|---|
| 31 Mar 2023 | 1,255.49 Cr | 787.89 Cr | -167.24 Cr |
| 31 Mar 2024 | 2,453.49 Cr | 1,303.49 Cr | -142.24 Cr |
| 31 Mar 2025 | 3,532.28 Cr | 1,830.04 Cr | -221.84 Cr |
About BlueStone Jewellery & Lifestyle Ltd. IPO
BlueStone Jewellery & Lifestyle Limited is a leading digital-first, direct-to-consumer jewellery brand in India. Launched in 2011, the company has grown into the second-largest digital-first om ...
It offers a wide range of diamond, gold, platinum, and gemstone-studded jewellery through its website, mobile app, and a growing offline presence. As of March 31, 2025, BlueStone operated 275 stores across 117 cities in 26 states and union territories, catering to over 12,600 PIN codes.
The brand focuses on customers aged 25 to 45, offering jewellery designed for modern tastes and special occasions. Its product range includes rings, necklaces, bangles, solitaires, and more, with 91 unique design collections as of the same date.
The company has three manufacturing units in Mumbai, Jaipur, and Surat, with an additional facility under construction in Jaipur. Capacity utilisation across these units shows steady growth, reflecting increased demand. BlueStone also engages over 1,900 full-time employees and more than 1,200 contract labourers across departments.
BlueStone has built a strong omni-channel presence, combining online convenience with offline touchpoints. Its website and app offer over 7,400 designs, 360-degree product views, and a 'Try at Home' option in select cities. In Fiscal 2025 alone, the platform saw nearly 299 million unique online sessions, highlighting its strong digital engagement.
With a tech-driven, customer-focused approach, BlueStone is redefining jewellery retail in India through modern design, convenience, and innovation.
Read moreBlueStone Jewellery IPO Objectives
The company plans to allocate the net proceeds from the issuance to the following purposes:
- The company aims to use the IPO proceeds to meet its growing working capital needs and support day-to-day operations.
- Any remaining funds will be used for general corporate purposes to support overall growth.
BlueStone Jewellery IPO Promoter Holding
The promoter of the company is Gaurav Singh Kushwaha.
Share Holding Pre-Issue
18.28%
Share Holding Post Issue 
16.07%
Note: Equity dilution will be determined by subtracting the Shareholding Post Issue from the Shareholding Pre Issue.
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